What Should a Christian Coach Blog About? (10 Ideas You’ll Actually Want to Write)

You’ve got the calling. You’ve got the coaching skills. You might even have a solid little corner of the internet where you show up consistently.

But then there's this thing called blogging, and you're sitting there thinking:
"Do I really need to add one more piece of content to the already-chaotic pile?"

And I get it. The idea of writing blog posts can feel… corporate. Cringey. Or just one more thing on your never-ending list of “shoulds.”

But here’s the truth: if God’s given you a message, a mission, or a voice people are already responding to… writing blog content is a way to multiply that reach without burning yourself out on daily Instagram dances or one more launch cycle.

You don’t need to be perfect, polished, or a pastor. Just faithful. And if the blank page is mocking you?

Here are 10 blog post ideas to get you started.

Christian woman writing blog content

1. Tell Your Testimony (Yes, Again)

You might think, “I’ve already shared my story on Instagram five different ways.” Cool. Now write it as a blog.

Why? Because someone who’s never heard of you needs to hear it. Your “how I got here” moment is part of the reason they’ll trust you. Root it in Scripture, keep it honest, and don’t sanitize the messy parts.

2. Talk About the Struggles You See (and What God Says About Them)

Your clients aren’t just dealing with productivity hacks. They’re wrestling with anxiety. Shame. People-pleasing. A deep fear of being “too much” and “not enough” at the same time.

What does the Word say about that? Help them connect the dots. That’s discipleship. That’s coaching. And it’s really good blog content.

3. Share the Devotional You Wish Someone Had Handed You

You don’t have to write 30 days of polished devotionals to make impact. One honest post—rooted in the Bible and your real life—is often enough to move someone from surviving to seeing clearly.

What’s God teaching you right now? Start there.

4. Show the Difference Between Cultural Hustle and Kingdom Pace

You don’t need to name names, but let’s be real. A lot of the online advice out there for coaches sounds more like Tony Robbins than Timothy.

Talk about the *difference*. Show your audience what it looks like to work *with* God, not just for results.

5. Answer the Faith-Based FAQs You Keep Getting

You know the ones: “Can I charge for my coaching and still serve God?” “What if I feel like I’m not qualified?” “Is this even biblical?”

If you’ve answered it in a DM or a voice memo—turn it into a blog. Chances are, more people are asking it than you think.

Christian woman writing blog content

6. Break Down a Recent Podcast or Live You Did

Already said something fire on a mic? Don’t let that content go to waste. Pull out the best 3 takeaways, link the episode, and drop it in a blog post.

Boom—blog done. Plus, it gives your audience a reason to go listen if they missed it.

7. Write About Your Why—Even If It’s Not Trending

You don’t need to ride the algorithm wave. Write about what still gets you up in the morning.

What breaks your heart? What lights you up? What do you pray over your clients or your mission? Share that. It builds connection and reminds your reader that this is Kingdom work.

8. Make a Scripture List (That’s Actually Useful)

Not a random grab-bag of verses. Curate a specific list like: '5 Verses for the Coach in a Dry Season' or 'Scriptures for Christian Entrepreneurs Who Are Tired.'

Short reflection, practical encouragement, clear takeaway. That’s all you need.

9. Share a Client Win (With Permission)

Highlight what’s possible—not because of *you*, but because of God’s faithfulness through your work.

Just make sure you get client consent, and keep the focus on transformation, not salesy vibes.

10. Post a Prayer

Seriously. One post. One honest prayer from you to your audience. Speak to the fears, the hopes, the season they’re in.

It might be the most-read post you write all month.

Jaclyn Waltman writing blog ideas for Christian coaches

Final Word

If you’re staring at a blinking cursor or half-finished drafts, just remember:

You don’t need to be flashy. You don’t need to “go viral.” You just need to show up, write what you know, and trust that obedience is worth more than optimization.

Need help actually getting those words out of your head and onto the page? That’s literally what I do.

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