The copy your brand deserves.
Light it up to catch fire
Be seen and remembered through strategic storytelling and seamless copy.
Unmistakably yours and crafted to perform.
The Result?
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More sales
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More clients
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More subscribers
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More money
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More freedom
For lifestyle brands
whose work begins with service and ends with impact.
Walk away standing taller.
Your brand as unforgettable as the Redwoods.
Your audience cultivated. Your story, finally finding its voice.
Enjoy what you do and breathe eaaaasssier.
It started with a chessboard and my husband saying,
“This time, I’ll win.”
Spoiler… he didn’t!
As an English teacher of 13 years, I knew that if I could understand the world of copywriting the same way I understood the strategy of chess, I could help brands knock it out of the park.
The two are surprisingly similar.
In chess, you pull out the pieces, set up the pawns, the rooks, the bishops… all of it. And it begins.
Some don’t understand how to play. At all.
Even naming the pieces or knowing how to move eludes them.
Others know the rules, but never strategize to win.
This is where great copywriting comes in.
It’s strategy through the use of words.
It’s ideas framed in purpose.
It’s layering one strategic move after another to bring home that W for your business.
Every headline, every email, every word brings your audience into a story, a world of belonging… and your offer becomes irrrrresistible!
Mastering strategy is crucial. It tilts the board in your favor.
Hey there lady, it’s time to say…checkmate.
Success isn’t luck. If it were, odds say my husband would’ve beaten me by now.
Success is strategy, in every word.
And that’s exactly what I can bring to your brand.
You don’t need just another copywriter.
You need someone who
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thinks like a strategist
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listens like an empath
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delivers error-free
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writes like a mirror for your voice
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moves quickly and intentionally
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never misses a deadline
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tracks what's working
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refines what isn't
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collaborates to get results
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invests in your success
What People Are Saying
“I love working with Jaclyn! She gives me such confidence. Her writing is beautiful, and she does a wonderful job at taking your ideas, stories, and vision and bringing them to life! I definitely recommend Jaclyn for any writing needs in your business so that YOU can stay focused on your vision.”
— Paige, Life Coach
“Best decision I ever made for my business!! I started booking more of the right clients and literally saw my income jump. She made marketing feel easy again. If you’re on the fence… don’t be. She’s the one you want.”
— Private Client, Life Coach
“Oh my goodness are you gifted! How did you capture the style in which I communicate? You’ve ABSOLUTELY written…me! These are AMAZING! So, so grateful for your work! It’s like you’ve crawled inside my head and captured my voice! Thank you so much!!!”
— Noelle Hoffmeister, Life Coach
“I truly could not have done it without her! She stepped in and completely saved the project. Not only did she troubleshoot every glitch with ease, but she also turned everything around incredibly fast. She’s an absolute lifesaver!”
— Temetria McVea, Life Coach